Monday, March 18, 2013

The Steve Jobs Way: iLeadership for a New Generation

Elliot worked side by side with Steve as Senior Vice President of Apple and brings us his deep insider perspective of Steve's singular iLeadership style, which encompasses four major principles: product, talent, organization, marketing. Elliot shares the lessons that come out of Steve's intuitive approach to show how the creative and technological brilliance of iLeadership can be utilized to drive breakthroughs in any organization, irrespective of size.

In this summary of The Steve Jobs Way, you will learn:

  • Why Steve Jobs is in a class by himself.
  • How Steve Jobs runs an organization that brings such convenience, time-saving and pleasure to so many people around the world.
  • How Steve Jobs' unique leadership style has forever changed our everyday lives and the world around us.
  • How to shift your paradigm and get your organization to shift with you.


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